Baptist Health, Based in Jacksonville, Florida, is a Faith-Based, Nonprofit Health System Comprising Six Hospitals with more than 1,100 beds, A Cancer Cancer, Four Satellite Emergency DePARTETE Than 200 Patient Access Points of Care through Northeast Florida and Southeast Georgia.
The challenge
“Baptist Health is more than a healthcare provider – we are a foundational part of the communities we serve, meaning we work across organizations to provide optimal care and create ahead aari,” Miri, Senior Vice President and Chief Digital and Information Officer at Baptist Health. “In addition, baptist recognizes the shift in patients and expectations, as patients are more willing to switch providers if they do’T have experiences
“To improve patient care and experience, baptist works outside of its organization’s metaphorical walls, include collaborating with neighboring health system and Various Payers,”
Baptist wanted to Strengthen these collaborations further and create a digital bridge so Families Needing to Transition to Baptist For Services Block Have A Seamless Experience. They can focus on the wellbeing of their family member in treatment rather than readm reason paperwork.
“Separately, as Payer Contracts Evolved, Baptist Health Wanted to Ensure No PATENT WAS Left Behind, as Some Primary Care Physicians Would be Considered Out of Network,” Explained. “Understanding who was impacted in a short period of time was essential to notify the affected patients, guide them to other options and prevent care interruption.
“Both examples relay on having a complete view of patient and member identies to serve the Community Better but are Hampered by Identity Data in Silos Across Multiplex Ecosystems That Constane inconsistent and/or incomplete data, “He added. “Even if two health systems are on a common ehr platform, separate instals mean patient mrns [medical record numbers] do not align. “
Accurate Patient Identity is the Foundation of Virtually Everything Baptist does: Data sharing, PATIENT CARE, Revenue Cycle Management and Marketing, Among Other Processes, He Said.
“PATIENT DATA Isn’T Just In Ehrs; IT’s Everywhere – And We Needed A Solutions that Allows Us to Access Complete Pata at Every Point, BOTH INTERNALLY POINT, BOHTH INTERNALLY POINT Healthcare Entities, “He explained.
Proposal
As a large health system in one of the top four growth markets in the united states, baptist deals with a constant flow of patient data from multipurces and expects that to extinue to expenses to expenses.
“Ninety-Nine Percent of My Team’s Challenges Stemmed from Identity, As Data exists in Various Formats, some of it inaccurarate and incomplete,” Miri Noted. “Identity data is the lifeblood throughout our ecosystem, from Clinical Operations to Revenue Cycle Management to Marketing to Marketing, and We Must Be Able to Recontract IDENCINECITIES to Work Safely and Effecties Provide the best passible patients.
“When looking at our identity challenges, we We WERE SEEKING A Single source of Truth,” He Continued. “The vendor we chose was vento, as they proposed delivering that single source of trurt for patient, provider, member and consumer identity with the Highest Degree of Accuracy So We COLD ACONT ACTOCEF
Further, the system is malleable enough to adapt to baptist’s evr-evolving use cases as the health system within Systems More Sophisticated, Adds New Care Settings, and Deliers Personalized Care and Experiences to Experiences to Improve Outcomes, Efficiency and Retention, He Added.
Meeting the challenge
Integrating the verato master data management system was Miri’s Team’s Responsibility, but it is used through the health system, from clinical to customer relationship management. The Technology has Helped Baptist Bridge The Gap Between Systems of Record, Systems of Experience and Systems of Insight to Truply Know Who is Who is Ave at Every TouchPoint of the Patient of the Patient of the Patient ‘ Reported.
“In addition to creating identity harmony withbin our systems, IT helped us better service the communication,” He noted. “To use the example of digitizing and bridging external referrals, we needed an mdm [master data management] System that would address: Obtaining and processing referrals, automated reporting, Scheduling and obtaining prior authorization, billing charges Reconciliation, and PATENT ACESSS to Combined Records from Both Hospitals.
“After study our systems, the vendor implemented a bidirectional, digital workflow between the two health systems, allowers to be synt directly to baptist, with the results returned Electronically to the originating Ehr system, “He Continued. “That eliminated the need for manual patients Verification and Record Resolution, Allowing Treatment to Begin Sooner.”
In addition to the various clinical workflows that has been strengthened, the new MDM system integrated with salesforce crm and several other vendors in medical joint ventures, he added.
“The next frontier with vento is integrating data within our Employee Hub, Including with Peoplesoft and Microsoft Entra, and Adding Verato Verify + Clear to Confirm EpoM Self-service account recovery or calls to the service desk, “Miri said. “As Healthcare Cyberattacks Remain at Record Highs, We Need to take advantage of every tool available to keep our systems secure.”
Results
The MDM System Has Helped Baptist Improve Operations Across the Board by Letting The Health System Know Who is at Every TouchPoint. Staff has Seen Measurable Improvements in Such Areas as Closing Care Gaps, Improving HCPh Scores and Other Quality Measures, Proactive Wellness, Patirent Outreach, and Enabling more Remoting more.
In the use case of resolution for radiology patient, for example, baptist has experienced:
- Reduction in abstraction of records from one ehr to be entred in another.
- Order transcription errors eliminated.
- Less Faxing.
“We see about 50 cases per day with one of our referring health systems, which extrapolates to more than 18,000 cases per year where there is improved and patients and their faamies,” Reported.
“In the payer example, the quantitative impacts were with patients and time saved,” He continued. “Even one lost patient is too many and the team was alleborate and leverage the mdm to understand the population impacted in a number of hours, not days or weeks,” He Added.
Advice for other
Master Data Management has Advanced Greatly in the Past Few Years, and One Doesn’st to get trapped with a vendor who is a generation or two behind, Miri Said.
“I would advise other health systems to do their homework in finding vendors with the most advanced technology that can solve multiplesses, the most flexible Technology to experts to your innovative use Cases, and the creativity to explore the art of the possible with you, “He Continued.
“In addition, validate that the vendor has earned the Necessary Security Credentials, Such as Hitrust,” He CONCLUDED. “That vendor will help you achieve your goal of undersrstanding Identity Across the ecosystem of patients, provides and consumers and consumers and provide a safer environment.”
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Email him: bsiwicki@himss.org
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