Mumbai. 95th Academy Awards: All Oscar nominees get a swag bag. Irrespective of whether he wins Oscar Awards or not. The bag contains many types of items from popular brands of the world. Distinctive Assets, a Los Angeles marketing company, has been giving this gift bag to Oscar nominees since 2002. However, the academy has no connection with this gift bag. This bag contains many luxury items ranging from coupons for luxury holidays, brochures for hotel stays. This year its price is worth crores.
The value of each gift bag received for the 95th Academy Awards has been estimated at 1 lakh 26 thousand dollars i.e. 1 crore 3 lakh 77 thousand 612 rupees. This year the bag contains over 60 items and many beauty and lifestyle gifts. This includes tickets for luxury vacations including $40,000 at a Canadian property called ‘The Lifestyle’.
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This gift bag also contains a coupon for a stay at an Italian lighthouse for 8 people including friends and relatives. The gift also includes a symbolic souvenir of Queensland, Australia. The gift bag also includes a $25,000 coupon for project management and home restoration fees from Mason Construction. There are coupons for Lipo Arm Sculpting, Facelift and Hair Restoration services.
Skin care products also included in Oscar’s gift bag
The gift pack includes skin care products from Miez, a silk pillowcase from Blush Silks, a travel pillow from PETA, and goodies from Ariadne Athens Skin Wellness, Daily Energy Cards, Kind Reason Company, Raret Studios, Refa, Proflexa, Oxygenetics, and many more. The gift pack also includes less expensive goodies, including a pack of Clif Thins priced at $13.56 and a Japanese Milk Bread Loaf from Ginza Nishikawa priced at $18.
Tax worth lakhs had to be paid for gift bags
Even if the products and services in the bag come for free, the recipient will have to pay tax on it as it is considered income. Interestingly, the company Distinctive Assets had a direct clash with the Academy Awards committee in 2016, when gift bags contained marijuana vape pens, sex toys and a vampire breast lift. The Academy does not want to be associated with it, so the specific property can no longer use the Academy’s trademarks.
Tags: Oscar Awards
FIRST PUBLISHED: March 14, 2023, 09:43 IST
